Archive for April 23rd, 2007

ANA: The Role of Advertising in America

Posted by iTVX Staff on 23rd April 2007

Advertising occupies a special, historic place in American society. Linked to the bedrock principles that shaped our nation — free speech, competition and democracy — it has served the public since colonial times as a source of vital information about our open, market-based economy.
Today, advertising is aligned with the forces that are transforming our nation and enabling it to flourish, such as new technologies, widespread information access and entrepreneurial innovation.

And, looking to the future, advertising is an important engine of economic growth. It’s a huge industry in its own right, as well as a significant contributor to the vitality of virtually every other industry sector nationally and locally.

Advertising. It’s linked with our democratic heritage. It’s aligned with forces that are dramatically transforming our society. And it’s a powerful economic engine helping to drive our nation’s growth. Those are lofty descriptors for a discipline that is often overlooked and undervalued in importance. But advertising and America are inextricably intertwined in ways that positively impact the interests of consumers, businesses and our nation as a whole.

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