Coke powers on with product placement
Posted by iTVX Staff on August 28th, 2008
By iTVX Staff
Coke is going green. The soft drink company’s recycling division has pledged to recycle 100 percent materials at both the Democratic and Republican conventions. Aside from this initiative, Coke has been well represented with its logos appearing throughout the Democratic convention in Denver. Between the Olympics and “American Idol,” this has been a pretty stellar year in terms of Coke product placement.
Sphere: Related Content
This is some text prior to the author information. You can change this text from the admin section of WP-Gravatar The global leader in product placement and branded entertainment valuation services. Read more from this authorTags: iTVX Originals, Branded Entertainment and Product Placement News