Sprout names top product placement in film
Posted by iTVX Staff on October 7th, 2008
By iTVX Staff
The Sprout blog today revealed its top ten product placements in movies. The list includes Harold & Kumar Go To White Castle, ET and Reeses’ Pieces and Nintendo’s placement in the cornball ’80s road drama The Wizard. The list is spot on in some cases and highly debatable in others, but it’s yet another example of how everyone is having a say in terms of product placement. As product placement and branded entertainment continue to evolve, everyone wants to put in their two cents.
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