Daily Show product placement
Posted by iTVX Staff on November 18th, 2008
By iTVX Staff
The Daily Show last night featured several key product placements - notably YouTube which the host named and (showed a clip of) relating to President-Elect Barack Obama’s radio address which aired on that Internet video site. Further on in the show, Stewart showed a clip of President Bush namedropping “iPod.” Perhaps the biggest placement though was promoting David Frost’s DVD of his entire Richard Nixon tapes. The journalist was a guest on the show. The film of the infamous interview surprisingly wasn’t mentioned once.
Sphere: Related ContentTags: Total Entertainment, iTVX Originals, Branded Entertainment and Product Placement News, brand integration, branded entertainment, itvx, product placement, product placements, ProductPlacement


